Granicus - Director, Corporate Creative Digital Marketing
About Granicus:
Granicus is a leading GovTech company serving 5,500 federal, state, and local government agencies across the U.S., U.K., Australia, New Zealand, and Canada. The company provides comprehensive digital solutions to enhance government-constituent interactions.
Role Overview:
We are seeking a strategic Digital Marketing Director to lead creative vision and execution across digital platforms, driving corporate awareness and pipeline generation.
Location:
Remote
Key Responsibilities:
- Lead digital marketing strategy across web, social, and advertising channels
- Manage website and digital marketing teams
- Develop and optimize digital campaigns
- Analyze marketing performance and provide data-driven insights
- Collaborate with cross-functional marketing teams
- Manage digital marketing budget
- Stay current with digital marketing trends
- Optimize user experience and conversion rates
Qualifications:
- 8-10 years digital marketing experience
- 3-5 years leading B2B/B2G SaaS marketing strategy
- Expert in website strategy and CMS technologies
- Strong SEO/SEM and analytics skills
- Proficient with digital marketing platforms
- Excellent project management abilities
- Creative thinker with analytical mindset
- Public sector marketing experience preferred
Compensation & Benefits:
Base Salary: $120,000 - $135,000
Benefits include:
- Flexible Time Off
- Comprehensive health insurance
- 401(k) with matching contribution
- Paid parental leave
- Disability and life insurance
Company Culture:
Granicus offers a supportive, innovative environment dedicated to making government services more effective through technology.